Integrow Marketing Development assists clients to grow domestically and internationally while developing their internal marketing capabilities. The Integrow team provides strategic advice and planning alongside hands-on execution of promotions and media relations, events and community outreach, content production and deployment of enabling technologies. Our unique media and narrative marketing methodologies have enabled us to achieve unprecedented international visibility for clients without the costs associated with the engagement of overseas partner agencies.

Service areas:

* Planning and Strategy

* Marketing Support

* Market Expansion

* Marketing Infrastructure Development

Service areas:

* Planning and Strategy

* Marketing Support

* Market Expansion

* Marketing Infrastructure Development

Service areas:

* Planning and Strategy

* Marketing Support

* Market Expansion

* Marketing Infrastructure Development

Service areas:

* Planning and Strategy

* Marketing Support

* Market Expansion

* Marketing Infrastructure Development

“Ron ran our multimillion dollar Strategy business at Illusion Fusion. Ron and his team were also instrumental to many of our wins in web site development, e-commerce implementation, and online marketing campaigns because our proposals were largely driven by the insightful strategies that they developed.”

Rob Kaminoff, VP / Interactive Marketing, IllusionFusion

“I worked with Ron at IllusionFusion and know him to be a creative, energetic and extremely talented business strategist and marketing professional.”

Michael D. Rabin, Associate Professor, Parsons the New School for Design

“The strategy team led by Mr. Dayan conducted a thorough target-market analysis, and suggested positioning strategy, audience development strategy and guidelines for Internet relationship marketing techniques. The strategic marketing plan includes different approaches for targeting various market segments such as value-oriented “utility” customers, customers seeking appliances with a lifestyle-cachet, and the “gourmet” market.”
“He also conducted a comprehensive return on investment analysis to help inform our budgetary decisions and to fine-tune the action recommendations of the strategic plans [that was] also instrumental in helping Kitchen Etc. secure financing for the project from major investors.”

Mr. Allan Coviello, President of Kitchen Etc.

“In anticipation of the growing appeal of broadband services,  Mr. Dayan recommended strategies for seeding US West growth markets while offering bandwidth-scalable applications to facilitate gradual migration to broadband. In addition, he presented a plan to adjust the branding, positioning and messaging strategies to address both early adopters and growth markets simultaneously.”

“I have learned much from working with him about the issues that are critical to US West’s national and international competitive position over the long haul.  I would recommend Mr. Dayan’s services without reservation to companies in any industry where national conglomerates force regional or specialized companies to come up with innovative growth strategies.”

Lisa Teore,  Product Development Manager for US West

“Mr. Dayan and his team closely evaluated a proposed partnership with an emerging life-events marketer… [The team analyzed] the company’s business model, their existing products (including the platform, content and usability) future plans and overall competitive prospects based on its core competencies, viability, brand equity and an evaluation of competitive barriers. In addition he provided us with a competitive analysis of alternative business models on the market. He then gave a critical assessment of the suitability of the proposed partner’s current and potential target audience to Prudential’s markets.”

“His advice was critical in the formation of a concrete plan for dealing with a proposed multimillion dollar online joint venture…[H]e is singularly adept at identifying areas where doing business in new ways means doing more business.”

Mr. Robert Conover,  Vice President for Individual Financial Services at the Prudential Insurance Company

“Ron is a great strategic thinker and creative mind. He is adept at identifying unique business opportunities for clients in a wide array of industries. Ron is able to forsee and assess the impact of market events on a client’s business.”

Kristy Weiler, Vice President, Marlyn Development

(Former founding member at Complete-e Strategies)